The Globetrotter Campaign With Izybeau




The Globetrotter Campaign With Izybeau

For those that follow me on social media and have seen my latest campaign for Izybeau, I wanted to give you more information on the concept of this Influencer campaign and introduce you to the luxury handbag brand in detail.
Izybeau is an Italian handbags brand and part of the FATmaison enterprise, founded by two Italian Architects 10 years ago. Naturally from Architecture their passion, creativity and curiosity led them to step inside the Fashion Industry to create the handbag brand, Izybeau.
The Izybeau product collection is 100% Italian made and consists of 400 limited edition handbags made out of leather and cotton. Styles include the shopper, satchel, clutch, backpack and sling, with a very specific colour palette that reflect the brands image.
Another unique aspect of the brand is the materials used in their products, where a strong influence from the world of interior design has played a fundamental role. Selected leathers and raw materials are used to create a handbag that is not only waterproof but durable and resistant to scratches.  
I was super excited to be contacted by the Izybeau team to be part of their Influencers campaign for their newest product collection, the Globetrotter. The concept of the campaign was to feature on Instagram various Fashion Influencers around the world wearing one of their handbag samples from the Globetrotter collection. I was given a tan brown, soft-leather backpack with navy blue drawstrings, the unisex handbag model name, Alone. People that know me well know how much I love a backpack!It is my number one handbag style of choice when travelling, as it's easy to carry around.
When my sample Izybeau bag arrived I was instantly drawn to the quality of it , and as it states the materials used are durable, a clear sign of a long-lasting handbag. For my campaign visuals I chose a prime location which would have a clear backdrop of my hometown, Montreux, Switzerland and feature the picturesque views of the mountains, lake Léman and traditional Swiss houses. My aim was to capture and reveal the real Swiss life in my visuals.
My outfit of choice for the campaign was a black turtleneck top from H&M, worn with a Leopard print midi-skirt with frilled detailing from Monki, black suede sock-boots from ZARA, a faux-fur Gillet, a light-tan Fedora hat from H&M and the Izybeau Alone backpack.
View all the campaigns content in this blogpost and let me know what you think!
Check out the latest Globetrotter collection below and to shop online visit their website:
"When you travel you live your real life, do it with style and do it with quality. Be the best fashion explorer with the right bag for every trip. Be curious, be smart, be a citizen of the World and do it wearing something that represents you!", Izybeau.

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